Thirteenth session of the Shanghai International Auto Show April 20 to start soon. The exhibition scale came a record total of 170,000 square meters, acing for a 20% enhance in the terminal demonstrate, and there are 13 motor vehicles in the auto demonstrate the world the first time. Global automotive giants in the sunshade of economic calamity, is immobile supposed China as the bulk noteworthy overseas markets.

Market outshines China

Affected by economic calamity, the global downturn in the declare of the overall automobile market. Organized by the innovation of the year in the United States, one of the world’s five utmost auto demonstrate in Detroit auto demonstrate, the diagram and elevation of booths with more than 2008 have significantly diminished, there were Mitsubishi, Land Rover, Suzuki cars, Ferrari, Rolls Royce, Porsche transmitted its withdrawal from the Detroit Motor Show and so on. Display elevation and diagram of exhibitors has diminished markedly. After the Geneva Motor Show is not satisfactory. Although the U.S. auto giant to participate in the Geneva Motor Show, but significantly diminished the elevation of exhibitors.

In September this year, the Tokyo International Motor Show is more predicament, Japan Automobile Manufacturers Association transmitted on the 24th, this year held in the drop of the 41st Tokyo Motor Show, exhibitors 122 enterprises, simply half of the terminal show. Japan Automobile Manufacturers Association (JAMA) said the 2009 Tokyo Motor Show a small proportion days ago may face cancellation. At prevailing, numerous foreign car production plants have decided not to attend the Tokyo Motor Show in 2009, and numerous Japanese exhibitors also recommended the abolition of the show.

The Shanghai Auto Show, American businesses bound by vehicle front, GM has selected Shanghai GM junction public displaying with the perform, do not propose to debut new models. Ford’s brandish locality has been tapered significantly. However, China still is the world’s foremost auto manufacturers do not desire a part of missing poised.

In cold weather the global economic calamity, the Chinese auto market itself. The first couple months of this year, the European car sales plunged 25.8 per 100, Japan and South Korea plunged 20.2 per 100, North America sales plunged 37 per 100, plunged 9.8 per 100 in South America, Southeast Asia plunged 12.5 per 100, an enhance of simply 3.1 per 100 in China.

Strong demand for the Chinese market can not be underestimated, in the introduction of “planning the revitalization of the auto industry to adjust” and related measures, the rapid warming of the Chinese automotive market has surpassed the United States for three consecutive months as the world’s largest new car sales market. The first quarter, China’s auto production and sales started climbing up, respectively, 2,567,600 and 2,678,800, an increase of 1.91% and 3.88%. Among them, both in March vehicle sales over one million, a record high. It is clear in the global automobile market, “winter” time when China has become a key global trade market attention.

Promotion of International Trade, China Shanghai Branch, president of Cen Furong said that this year’s Shanghai auto show on the absence of a number of enterprises and parts of the vehicle but left the background, but many car companies still shy even pocket money exhibitors, China is still a their hearts the most important overseas markets.

Continue to be optimistic come seal China’s future

20 Porsche in the thirteenth session of the Shanghai International Automobile and Manufacturing Technology Exhibition on the first time the world released a new model Porsche Panamera. The Shanghai Auto Show, Porsche booth to record a full range of Porsche accommodate a total of 15 models, with the upper and lower levels of the booth space for more than 1 thousand five hundred square meters total area.

Panamera in Shanghai for the world premiere auto demonstrate, Porsche once again emphasised the importance of the Chinese market. Porsche Automobile Holding Europe AG, chairman and chief executive to receive Wei (Wendelin Wiedeking) said: “Panamera at the Shanghai International Motor Show the first to fully demonstrate our winning Asian market, the stringent confidence that we will rely on these markets, and fully consider that the future fiscal probable of the market. “Porsche (China) Motors Ltd. chief executive Helmut Broeker also said the forceful demonstrate in Shanghai debut, Porsche proved optimistic come seal the Chinese market, and explore China’s long-term development.

Mercedes – Benz in the Chinese market has safeguarded forceful growth momentum. First quarter of this year sales of 11,000, an enhance of higher to 30%. Monthly sales in March came more than 5000 motor vehicles, an enhance of 50 per 100, a record high. The demonstrate will be at its core Mercedes-Benz E-Class Mercedes-Benz goods in Asia in the first election in China, afterward China will be the first to introduce a definite measure of imported E-Class sedans. Chairman of the Board of Daimler Automotive Group and Mercedes – Mercedes-Benz Car Group, said Zetsche, president of global, all these plays have emphasised the Mercedes-Benz is engrossed to in China the world’s utmost auto market to achieve sustainable development. Zetsche said: “This spring, the global automotive industry facade ahead to once again full of the sights of China, mostly because of couple intents, first, the Shanghai International Motor Show has become the world’s bulk noteworthy auto demonstrate in the ranks; Second, other parts of the world economy equated to China’s fiscal growth stays robust. ” Honda Senior Managing Director and Chief Minister of the Chinese soldiers later the Atsuyoshi in the auto demonstrate that China’s era of independence in the world has arrive at an end, in the Honda in the global distribution of attention in China is also rising. Atsuyoshi later soldiers said that 2009 is a very noteworthy year, the market scale of the evaluate has modified, the global auto market the main battlefield of the transfer to China by the United States.

Mazda cars in the first quarter of China’s growth rate more than 22%, sales of 37,217, a record since entrance rung the Chinese market in 2001 the highest year-on-year sales record since. Mazda (China) Co., Ltd. knife too swung chul, chairman of the auto demonstrate that projections indicate that this year the Chinese market will snatch higher with the United States as the world’s first regional automobile market, Mazda will be more actions to retain the very many finance opportunities in broadening markets in China .

Focus on urban green traffic

The auto demonstrate, car prices in principle science and mechanical supplies and biological vindication become all the more noticeable conviction. Mercedes-Benz by the avant-garde for the couple Smart Fortwo car in April this year, has just recorded in China, Mercedes – Mercedes-Benz Car Group sales and marketing executive vice president of Meyer said that China’s expansion momentum of swift urbanization, every 10 months the elevation of a city will be created to the same New York. Meyer believes that this cutting-part low-fuel consumption cars, parking convenient and appropriate for China’s urban traffic conditions.

Nissan will be the first one to come to China for the future of custom-made compact urban concept car electric NUVU placed in the central hall. NUVU as “an oasis of Mobile,” the cab is the natural selection of organic and recyclable materials, panoramic sunroof in the visible equipment, such as the small green leaves solar panels, will produce the energy transfer to the storage battery car , 3-meter-long vehicle with unique 2 +1 seating design, more suitable for future urban transport. In China, Nissan has also lost no time in taking a wider use of electric vehicles is crucial step. April 10, Renault – Nissan alliance and the Ministry of Industry and Information, Wuhan Municipal Government signed the promotion of electric vehicles on the memorandum of understanding.

Hyundai Kia Motors’s ecological topic of “Blue Drive Blue Exhibition Hall” has become the focus of Hyundai booth. As early as the end of 2008, Hyundai Kia Motors leader Chung Mong-koo has been suggested to little and medium-sized forms, power keeping and ecological defence form innovation urgent position and conclusively to reinforce R & D decision. Hyundai-Kia said the business lately presented the Chinese government’s “energy-saving and new power vehicle demonstration capital to encourage economic aid Interim Measures for the Administration” will help Hyundai-Kia Motors in the new power of the increasing automotive market furthermore assisted to the Hyundai Kia Motors to extend boost the input of the Chinese market.

Atsuyoshi soldiers after that, China has gradually become the mainstream of the world market, but to become a powerful vehicle, there must be government, enterprises and consumers the efforts of the Trinity. Government departments to lead China to become a really powerful car, it is necessary for environmental protection, security, intellectual property rights and other fields to develop ahead of other countries, with a model system. Car will not only raise the volume to see, but also must be in the “quality” and strive to lead the area. At the same time, the real power requirements of automotive consumers with mature sensible code of conduct, consumers also need to change one’s sense.